The Week in Social
Welcome to ‘The Week in Social’ our team sharing the top stories for you every week on the latest trends, updates and insights in the social-first world! Stories shared by the 1000heads team.
WEEKLY READING LIST 🤓
INSTAGRAM FOUNDERS LAUNCH NEW APP
Artifact, a new social app, is designed to provide users with a curated news experience, based on engagement and interests.
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INSTAGRAM ADDS LEAD FORMS
Instagram had added a new ‘Lead Form’ option within IG business profiles, providing new ways to generate direct responses.
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TWITTER IS REMOVING COTWEETS FEATURE
Twitter is removing CoTweets, a posting feature that allows two accounts to co-author posts that appeared simultaneously on a profile.
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TIKTOK REDUCES MUSIC OPTIONS AVAILABLE
TikTok is currently running a test among some users in Australia which will restrict their capacity to add music to their clips.
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LINKEDIN’S NEWSLETTER SUBSCRIPTION TOOL
LinkedIn’s rolling out subscribe URLs and embeddable buttons, to make it easier to guide people to Newsletters and subscription pages.
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SPOTIFY TESTS A MOBILE FRIENDS TAB
Spotify is encouraging community engagement as they test a ‘Friends Tab’, which appears in the app’s bottom navigation bar for some users.
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INSTAGRAM ROLLS OUT INBOX ‘NOTES’
After launching its new Notes feature in selected regions last month, Instagram is now expanding Notes access to users in Europe and Japan.
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SNAPCHAT ADDS 12 MILLION USERS IN Q4
Snapchat added 12 million more active users and Snapchat+ subscriptions continued to rise in Q4, but company revenue missed market estimates.
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