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06 Jan 2023

The Week in Social

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Welcome to ‘The Week in Social’ our team sharing the top stories for you every week on the latest trends, updates and insights in the social-first world! Stories shared by the 1000heads team.

WEEKLY READING LIST 🤓

TWITTER VERSION 2.O OR VERSION 1.5?

Twitter is reintroducing the navigation option, a discontinued feature from 2022, that allows users to swipe and switch between recommended and followed tweets, trends and more.

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TIKTOK’S NEW 18+ AUDIENCE CONTROLS

TikTok is expanding its audience controls feature, giving creators the ability to restrict content to adult viewers, which was previously only available for Live videos.

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TIKTOK ADDS EXPLAINER NOTES ON CLIPS

TikTok’s looking to provide more insight into why you’re seeing what you’re seeing in your feed with its new ‘Why Am I Seeing This?’ explainer tool.

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FACEBOOK’S NEW REEL CREATOR FEATURES

Meta’s adding yet another way to get users to share Reels on Facebook – as they continue focusing on users sharing short-form videos.

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EU FINES META FOR REGULATION BREACHES

Meta might need to change its targeted ads, after EU regulators ruled that the company has been illegally forcing users to effectively accept personalised ads in its apps.

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A STARTUP ADDS SMELL DIMENSION TO VIDEOS

Japanese company Aromajoin launches a neck-wearable smell dispenser which can add six different aromas to your video-watching experience.

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