The Week in Social
Welcome to ‘The Week in Social’ our team sharing the top stories for you every week on the latest trends, updates and insights in the social-first world! Stories shared by the 1000heads team.
WEEKLY READING LIST 🤓
INSTAGRAM, CONFIRMS TESTING OF ‘FLIPSIDE’
Instagram confirmed the company is testing a feature called Flipside — an experiment that will turn users’ ‘finstas’ into product features.
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TIKTOK ENCOURAGES LANDSCAPE VIDEOS
The platform that popularised full-screen vertical videos is now seemingly pushing creators towards horizontally shot content instead.
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UNIVERSAL MUSIC PULLS TRACKS FROM TIKTOK
After negotiations between TikTok and Universal Music Group failed to reach a new agreement, Universal will now withdraw music from the app.
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X HAS NOW ADDED TOPIC TAGS TO GROUPS
X has added another way to boost the visibility of its communities element, with community admins now able to add topic tags to their groups.
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TIKTOK SHOP LINKS BEING PRIORITISED
TikTok is experimenting with a feature that has the ability to make all posts on the app shoppable.
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YOUTUBE ENCOURAGES LIVE-STREAM DONATIONS
YouTube is experimenting with a new method to encourage live-stream donations through Super Chat likes.
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