The week in social: Twitter stickers, Periscope 360, and Snapchat buys Cimagine
02 Jan 2017
The week in social
Twitter offering new stickers and emoji for the new year
As is tradition around this time of year, and for many other holidays, Twitter is offering new hashtag-based emojis and stickers for use on its service. Using #HappyNewYear is the most obvious use, and it will add a fireworks emoji to the end of the tag. Periscope at this time is offering the same feature set, and when someone adds a #newyear hashtag, a 2017 graphic is added to their broadcast.
Read more on Social Times.
Periscope launches 360 video broadcasting
Periscope has just launched 360 video broadcasting for its platform, with videos being broadcast in 360 featuring a badge so users are able to choose what kind of viewing experience they want. Periscope has positioned the new feature as giving users a more immersive way to experience live content. Right now the feature is only available to broadcast to a few select partners but Periscope has created a wait list for users to sign up to as they start giving access to more people.
More information on Medium.
Snap Inc. buys Cimagine Media
In an acquisition aimed at improving its chops with augmented reality, Snap Inc., the parent company behind Snapchat, has purchased Isreal-based Cimagine Media. Cimagine’s specialty is showing how products appear in a customer’s existing environment through AR. The deal is reported to be worth between $30 – $40 million USD. The founding staff will also be transitioning to the Snap Inc. team. This is likely the last in approximately half a dozen acquisitions that the company has made throughout the year.
More information on TechCrunch.