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23 Jan 2025

The Week in Social

Welcome to ‘The Week in Social’ our team sharing the top stories for you every week on the latest trends, updates and insights in the social-first world! Stories shared by the 1000heads team.

WEEKLY READING LIST 🤓

META LURES TIKTOK CREATORS WITH NEW BONUSES 

 

Meta is enticing TikTok creators with cash bonuses, content deals, and community growth support, offering up to $5,000 over three months for posting Reels on Facebook and Instagram.

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THREADS ADDS MARKUP OPTION TO RE-SHARED POSTS

 

Now, when you go to re-share a post, Threads has added a new “Markup” option to the listing, which enables you to highlight certain elements of an image, write over it, etc., before re-posting.

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INSTAGRAM EXPANDS REEL LENGTH TO 3 MINUTES

 

Instagram now lets users create 3-minute Reels, giving more time for your short-form masterpieces.

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INSTAGRAM UPDATES PROFILE GRID WITH VERTICAL THUMBNAILS

 

Instagram has been testing changes to align with Reels and position itself as a TikTok alternative.

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PINTEREST HIGHLIGHTS ITS IMPROVED AD OPTIONS

 

Pinterest has launched a new mini-site which highlights the benefits of its evolving ad tools, and how brands can use them to their advantage.

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META ANNOUNCES A NEW CAPCUT RIVAL CALLED EDITS

 

Meta announced a new video editing app called Edits, after ByteDance’s video editing app CapCut was removed from Apple’s App Store.

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