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06 Oct 2023

The Week in Social

Welcome to ‘The Week in Social’ our team sharing the top stories for you every week on the latest trends, updates and insights in the social-first world! Stories shared by the 1000heads team.

WEEKLY READING LIST 🤓

LINKEDIN BEGINS TESTING NEW AI ADS

LinkedIn is further embracing AI in its ad creation tools with the introduction of Accelerate, automating the entire campaign creation process.

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META EXPLORES WAYS TO PROMOTE THREADS

Threads is still in development, so fluctuation was always likely, but apparently, Meta is now investigating new ways to recapture its early buzz.

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META PROPOSES AN ADD-FREE FACEBOOK PLAN

Meta continues to explore the possibility of offering an ad-free subscription tier for both Facebook and Instagram.

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REDDIT’S NEW ADS MANAGER TARGETING

Reddit’s rolling out some new updates to its ad targeting options, which are designed to make it easier for marketers to expand their audience.

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X EXPERIMENTS WITH GAME STREAMING

As it looks to build upon its content offerings, and branch out into Elon’s “everything app” vision, X is now also looking to integrate game streaming.

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TIKTOK EXPLORES AD-FREE SUBSCRIPTIONS

TikTok is exploring a paid, ad-free experience through new code in the app, providing a glimpse of its upcoming ad-free experiment.

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