The Week in Social
Welcome to ‘The Week in Social’ our team sharing the top stories for you every week o the latest trends, updates and insights in the social-first world! Stories shared by the 1000heads team.
WEEKLY READING LIST 🤓
TIKTOK ADDS MORE CONTROLS TO SMART+ CAMPAIGNS
New updates improve creative selection, expand draft and duplication options, and add previews for ad combinations within Smart+ campaigns.
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YOUTUBE UPDATES MOBILE VIDEO MANAGEMENT TOOLS
Refined creator tools and a simplified upload flow aim to reduce confusion, especially when publishing Shorts from mobile.
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META EXPLAINS IMPROVEMENTS TO REELS RECOMMENDATIONS
User surveys are helping Meta better understand engagement signals and refine how Reels content is recommended.
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TIKTOK LAUNCHES NEW ADS FOR STREAMING SERVICES
New ad formats give streaming providers more ways to reach TikTok’s highly engaged and younger-leaning audience.
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THREADS SURPASSES X ON MOBILE USAGE
Threads now attracts more daily mobile users than X, while web usage remains significantly lower by comparison.
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META EXPANDS AI TRANSLATIONS FOR REELS
Additional language support increases global accessibility, helping creators reach broader international audiences.
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