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03 Oct 2025

The Week in Social

Welcome to ‘The Week in Social’ our team sharing the top stories for you every week o the latest trends, updates and insights in the social-first world! Stories shared by the 1000heads team.

WEEKLY READING LIST 🤓

FACEBOOK ADDS FAN CHALLENGES 

New features let fans engage more closely with creators through interactive challenges and personalized top fan badges.

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X INTRODUCES SORTING FOR POST LIKES

Users can now filter likes by Top or Recent, making it easier to view engagement by relevance and recency.

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INSTAGRAM TESTS SHAREABLE PERFORMANCE DATA

Creators can generate downloadable PDF summaries of their account stats to share with potential brand partners and sponsors.

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TIKTOK INTRODUCES UPDATED TRAVEL ADS

New AI-powered ad tools help travel brands reach engaged audiences by showcasing tailored offers and experiences directly in the app.

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META PHASES OUT AUTOMATED ADS FOR ADVANTAGE+

The platform is shifting advertisers to its Advantage+ system, gradually removing Automated Ads from Ads Manager.

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LINKEDIN RENAMES CAMPAIGN MANAGER ELEMENTS

Updated naming conventions aim to streamline the ad setup process, though the changes may initially cause some confusion for marketers.

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