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27 Sep 2024

The Week in Social

Welcome to ‘The Week in Social’ our team sharing the top stories for you every week on the latest trends, updates and insights in the social-first world! Stories shared by the 1000heads team.

WEEKLY READING LIST 🤓

YOUTUBE UNVEILS NEW FEATURES AT ‘MADE ON’

YouTube unveiled new features at its “Made on YouTube” event, including AI video tools, creator advice, and the Veo tool for background generation.

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THREADS EXPANDS TO 20 PHOTOS & VIDEOS 

Threads is following Instagram’s lead, with Threads users now able to add up to 20 photos or videos to a carousel in a single Threads post.

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TIKTOK SEARCH ADS CAMPAIGN LAUNCH IN THE U.S.

TikTok’s keyword-based search ad solution allows brands to target users directly in search results, stepping up its competition with Google.

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PINTEREST COLLAGES GET MORE SOCIAL 

Pinterest is building on its in-app collage tools, with two new interactive collage options: “Collage Remixing” and “Collage Sharing”.

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TIKTOK ENHANCES SUBSCRIPTIONS

TikTok is expanding its subscription option for creators, which will enable more users to build an audience of paying subscribers in the app.

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YOUTUBE’S AI ASSISTANT GOES WIDER

YouTube’s AI bot, initially launched for select Premium users in the U.S. last November, is now accessible to all U.S. Premium members on Android.

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