1000 Heads

Helping brands’ stories travel further and faster
  • Mail
  • Twitter
  • linkedIn
  • instagram

Conversations on... climate change in Australia

by Phil Borge on 13 April 2012

The 1000heads team in Australia has begun taking a series of online ‘conversation snapshots’, in order to better understand the interests, passions and profiles of people active in social media across the country. Below is the first of these observations, looking at a spike in conversation about climate change – the result of the publication of the State of the Climate 2012 report.

What’s fascinating about this insight is the split in opinion between people on Twitter and those posting in forums and on blogs, as well as the heavy weighting towards men talking about the issues.

The debate will of course continue.


Tags: , ,

This entry was posted on and is filed under Uncategorized . You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.